Drive retail strategies with an integrated view of the marketplace. As financial industry dynamics grow more complex, understanding what is driving trends – and where they are headed – is vital. By digging deep into industry issues, new opportunities, consumer preferences and other important factors, BAI brings all these views into perspective.
We conduct strategic research using U.S. consumer household data that meet specific criteria determined by the study’s focus. We supplement consumer views with national surveys of senior bankers, industry experts and study sponsors. Periodic updates give financial institutions critical, timely analysis to take advantage of changes in the marketplace.
Contact Tom Drogos at firstname.lastname@example.org or Mike Gamauf at email@example.com for more information on BAI Strategic Research.
BAI Solutions Demand Pulse
This subscription-based research program is designed to help inform solutions providers on bank priorities and demand for services. From our panel of retail banking executives, BAI Research solicits a robust sampling of responses tri-annually, with questions designed and targeted to the appropriate panelists based on management level, organizational role and industry segments.
BAI Retirement Study
BAI Research and Mercatus explored the influential retirement market in the 2007 ground-breaking study, Competing in the Retirement-Dominated Future, and revealed startling risks and opportunities for banks. The national study dictates that banks require a well-defined strategy, not only to capture these crucial retirement assets, but to retain and grow traditional transaction, credit and investment share
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