About BAI Research

Business intelligence and support tools to facilitate strategic decision making at top US-banking organizations. With expertise in the areas of bank performance measurement, customer engagement for banks, and frontline human capital, BAI Research is the leading source of objective measurements to stimulate bank revenue growth. We collaborate with the nation’s largest financial institutions, industry-leading experts and prominent solutions providers on groundbreaking research. The studies focus on crucial issues, ranging from deposits and payments to frontline/human capital and retirement.

Reports are publicly available, and BAI Research studies are available for purchase by financial institutions. For more information on current suite of research initiatives and upcoming research studies, contact Tom Drogos at tdrogos@bai.org or Mike Gamauf at mgamauf@bai.org.

Find BAI Research that addresses your most top-of-mind business challenge


BAI Deposit Performance Benchmarking
11/2011
BAI Research launched BAI Deposit Performance Benchmarking on the heels of a landmark study of consumer deposit behavior, to provide financial institutions insight and access to actual deposit changes within the consumer market. The biannual measurement of consumer products – in relation to your organization – has become highly regarded as an essential management tool for banks, and has secured BAI’s place as the market leader in benchmark research.
BAI Deposit Pulse
12/2010
BAI Deposit Pulse is the leading performance measurement tool that presents product-level detail and balance mix changes in the country’s consumer banking market. Assess on a weekly basis, whether you are “lagging or leading” the market, and by how much, with report data that tracks your organization’s performance against the competition.
BAI Retirement Study
09/2009
BAI Research and Mercatus explored the influential retirement market in the 2007 ground-breaking study, Competing in the Retirement-Dominated Future, and revealed startling risks and opportunities for banks. The national study dictates that banks require a well-defined strategy, not only to capture these crucial retirement assets, but to retain and grow traditional transaction, credit and investment share
BAI Small Business Performance Benchmarking
12/2010
BAI Small Business Performance Benchmarking is based upon actual customer deposit and loan product data provided by banks. The bi-annual measure of small business products and account values use standard criteria to present a degree of accuracy not found in any other source. Consistent, objective reporting and analysis of each industry-standard metric evaluates your institution’s performance relative to national results, peer groups and ‘best-in-class’.
BAI Small Business Pulse
12/2010
BAI Small Business Pulse is a powerful, near real-time analysis tool for forecasting, planning and budgeting. Our program measures balances for deposit accounts based upon actual small business deposit data provided by participating banks. With weekly reporting, banks can more quickly gauge the effectiveness of strategic and marketing initiatives while assessing the influence of external factors on market changes.
BAI Solutions Demand Pulse
12/2010
This subscription-based research program is designed to help inform solutions providers on bank priorities and demand for services. From our panel of retail banking executives, BAI Research solicits a robust sampling of responses tri-annually, with questions designed and targeted to the appropriate panelists based on management level, organizational role and industry segments.
FDIC Deposit Insurance Fund Survey
Published 03/2009
The research was conducted from March 9 to March 22, 2009. Respondents represented a range of banks by size and location, as well as a variety of titles ranging from CEO to Senior Product Manager.
BAI & Finacle Research Series: Navigating in Turbulent Times – Competing for Deposits and Relationships
Published 10/2009
Sponsored by NewGround, this whitepaper provide key Insights from a study on consumer attitudes towards banks and related financial institutions.
Market View Research Series
Published 10/2009
Study on Fee Income & Deposit Generation in the Evolving Retail Banking Environment.
BAI & Finacle Research Series: Navigating in Turbulent Times: Focus on Innovation
Published 11/2009
Competing for Deposits and Relationships, sponsored by NewGround. BAI and Finacle are pleased to present this white paper based on findings from a national survey of 116 retail banking executives. The respondents represent over 100 different financial institutions from across the United States. In addition to the survey data, a series of in-depth discussions were held with a select group of industry thought leaders to gain a deeper understanding of key issues.
BAI & Finacle Research Series: Navigating in Turbulent Times: Focus on the Branch Experience
Published 11/2009
Competing for Deposits and Relationships, sponsored by NewGround. Navigating in Turbulent Times is one in a series of ongoing research programs to assess shifts in consumer preferences and behaviors, as well as the priorities and key initiatives of financial institutions' executives. This white paper provides vital insights and actionable strategies as banks and credit unions navigate through one of the most volatile economic times in the nation's history.
BAI & Infosys Research Series: Navigating in Turbulent Times: The Growing Divide Between Consumers And The Banks
Published 04/2010
Competing for Deposits and Relationships, sponsored by NewGround. This latest research shows that consumers and the industry have very different views of the retail banking world, as shown by the BAI Indices of Bank Consumer Sentiment (IBCS) and Bank Industry Sentiment (IBIS).
BAI & Infosys Research Series: Navigating in Turbulent Times: Focus on the Customer Journey
Published 06/2010
Competing for Deposits and Relationships, sponsored by NewGround. This analysis provides detailed insights on the retail banking industry from both the demand (consumers) and supply (bank executives) perspectives. Conducted every six months, the research offers a snapshot of the retail banking and financial services landscape, including updates on how the marketplace is shifting and the dynamics driving those changes.
BAI and Finacle from Infosys Research Series: Consumer Sentiment and the Innovation Imperative in Retail Banking
Published 04/2011
BAI and Finacle from Infosys are pleased to present the findings of their joint research conducted in 2010, which updates research initiated in 2009.  The most recent insights from the research show a financial services industry that is making important gains among key stakeholders and maturing in its views on the bank/customer relationship. However, the findings also indicate there is still much to be done, and significant challenges to be overcome.
BAI Solutions Demand Pulse: Q1 2011
05/2011

BAI Solutions Demand Pulse captures U.S. Financial Services industry insights on key business challenges and opportunities, priorities in terms of investment and resource commitments, solutions provider characteristics that may or may not influence selection of a partner to help address specific challenges and business issues and detailed insights (overall investment priorities & ‘drill downs’ on a specific topic) across seven domains:

    - Operations 
    - Retail Distribution Channels (Branch, Online, ATM, Mobile, Other) 
    - Retail Marketing & Product Management 
    - Risk & Regulatory Compliance 
    - Sales & Service Effectiveness 
    - Technology 
    - Payments


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